Search Engine Optimization Training

In this brand new ecommerce business development training, you will learn how to generate profitable ecommerce business ideas, how to build ecosystem for your start up, how to develop business and revenue model for your own ecommerce business, how to develop a solid digital marketing plan and template that generates customers on auto pilot and finally how to develop a unique ecommerce brand that differentiate from chaos.

Course at a glance

Hours/ Week: --- hrs --- hours per day --- days in a week Total Hours: --- hrs Lecture: 51 Total Weeks: 13 (3 months)

Course Fee: TK. ----

Venue- Mymensingh corporate office Training Days- --- Training Time- ---

Course Objective

Learn everything from Positive SEO factors to Negative SEO factors, master them and implement on your website to get top ranking in search engines.

Though SEO is not a rocket science. It’s not that easy to grasp the impact of various terminologies used in SEO like Doorway pages, keyword stuffing, bounce rate etc.

That’s why, for each and every SEO factor, not only you’ll learn what that SEO factor is, but also you’ll learn, why is that a SEO factor and when and how to use them.

We have covered everything regarding Negative SEO attack, how to recover from it etc., in this course.

If you have ever dreamed of getting to top first position in Google search results, then you've come to the right course.

Intended Learning Outcomes (LOs) of the Course:

At the end of the course, each participant should be able to:

  • Master Technical SEO factors – The entry ticket to search Engines
  • Make your website load in less than a second. The interesting part of this section is, your page speed insights score will up to 100 /100 for desktop and 100 / 100 for mobile
  • Get indexed by search engines faster
  • Implement the best User experience for your visitors / customers – The future SEO factor. Reduce user abandonment rate and increase user’s time spent on your site
  • Learn Keyword Research in SEO - Get targeted traffic to your site, by using the chosen transactional / informative long tail keywords
  • All backlink myths demystified - Learn the important attributes of backlinks and ignore the ones that don't work anymore
  • Protect your website against Negative SEO – It’s not a black hat SEO. This is your line of defense against negative SEO attacks

Course Breakdown

Lecture 1

Introduction to SEO

Lecture 2

Long tail keywords

Lecture 3

Competitor Research in right way

Lecture 4

Top ranking keywords of competitors

Lecture 5

Competitors top organic keywords

Lecture 6

Validate keywords using Google trends

Lecture 7

Keyword Planner tool

Lecture 8

Top organic keywords of specific landing page

Lecture 9

Convert broad keywords in topic suggestion

Lecture 10

Related SEO terms and keywords

Lecture 11

Top ranking keywords of your site

Lecture 12

Technical factors in SEO

Lecture 13

Technical factors in SEO, lecture 2

Lecture 14

Page Speed SEO tools

Lecture 15

Page Speed techniques

Lecture 16

Page speed test

Lecture 17

HTML, CSS and JS optimization

Lecture 18

Completing page speed optimization

Lecture 19

Create Site map

Lecture 20

Add website to Google Search console

Lecture 21

Add website and sitemap to Google

Lecture 22

Add website and sitemap to Bing

Lecture 23

User experience matters in SEO

Lecture 24

Internal link, image, video, responsive design

Lecture 25

Interactive elements

Lecture 26

User signals

Lecture 27

Rich snippets to your site

Lecture 28

Reduce bounce rate

Lecture 29

Integrate Google Analytics

Lecture 30

Link search console to Google Analytics

Lecture 31

Demystifying Backlinks SEO

Lecture 32

Num,ber of referring domain

Lecture 33

Link building techniques

Lecture 34

Protect against negative SEO

Lecture 35

Negative SEO attack

Lecture 36

SEO tools to analyze backlink profile

Lecture 37

Defense against negative SEO

Lecture 38

List of Worst SEO backlinks

Lecture 39

Remove worst SEO backlinks

Lecture 40

Avoid duplicate content

Lecture 41

404 not found pages

Lecture 42

Common SEO mistakes

Lecture 43

Bad SEO practices

Lecture 44

Discover-ability and availability

Lecture 45


Lecture 46

Intent based search optimization

Lecture 47

Intent, context and asset

Lecture 48

Channels, ascension, and optimization

Lecture 49

Search marketing audit

Lecture 50

Search marketing audit

Lecture 51


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Course Instructor

Amina Khatun

Amina Khatun

Software Engineer, MIECLab Ltd